Birmingham Real Estate: You've Got Options: My CMA says...Your home is worth....

My CMA says...Your home is worth....

This is a public service announcement brought to you by Homer Ray.  We say all of the time that home buyers are a savvy bunch.  We say constantly that they are diligent in their research before and during the process of buying a home.

That's something to remember when pricing a home (particularly if a buyer is working with an agent).  We all see the comes, so listing agents:  Don't make stuff up.  Okay?

Getting a property priced right is 90% of the marketing efforts of a successful real estate agent.

There is no amount of money an agent can spend on an over-priced property that can induce an educated home buyer to waste their precious time looking at a home that is way over priced for the location, condition or neighborhood.

Please believe me, today's buyers are doing their homework. They are reading about real estate markets, values and have more power that ever before,thanks to sites like this one, Zillow and the Internet in general. They are reading blogs, constantly hearing news reports and becoming educated before they make one of life's biggest purchasing decisions

The past three buyers I have had used me to help them narrow down their internet choices.  They had a shopping list, I provided access and guidance. They had been shopping online for months.

We are in a declining market which means home values are continuing to drop.

At the same time we are in a protracted "buyer's market", which means supply is more that demand, an economic in-balance.

Both of these situations mean..lower prices.

If you need to sell do you want to hear the real odds of selling your home and what it will take? Perhaps you want the get the "rose colored glasses" price that probably will not work, but that's o.k., because "we can always come down".  Time is money and if it's not priced right today, you probably will not get many showings if any. You have to have showings to generate offers.

For more of my thoughts on the current market, selling your home today and the tried and true CMA, click the link below and visit my new site with both Neuse River area MLS search and Crystal Coast MLS listings you can view 24/7.



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Charita Cadenhead, Your Metropolitan Birmingham, Alabama Real Estate Broker of Choice

Got a question about Metropolitan Birmingham real estate? Just ask Charita. Need a good Realtor(R) to help you find a new home or sell the one you already own?  Just shoot me an email.  In need of a rental property?  Subscribe to be notified whenever we list a new or home for sale.

Charita H. Cadenhead, Realtor®
Keller Williams Realty Metro North
Gardendale, AL 35071
Search for properties at Charita Cadenhead's website
(205) 527-1112 - cell
(800) 496-7431 - Fax

One thing about being in real estate:  I can't hide even if I tried. Charita Cadenhead:  I'm Everywhere You Want to Be!

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Comment balloon 7 commentsCharita Cadenhead • June 12 2011 08:43AM


There is a property listed in a condo complex for $149,000. The competition is listed at $70,000 and the most recent sale was a short sale at $63,500. She says "that's what the seller wants!"

Posted by Kathy Denworth, Realtor in the Florida Keys, Islamorada, Key Largo (Century 21 Schwartz Realty) about 9 years ago
I say the seller doesn't want to sell and the agent should find a seller who does!
Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (eXp Realty) about 9 years ago

Well, I got to tell ya, I lost a listing on my friends home because I came in lower than he wanted by about $50,000.  He used another agent and guess what? He got his price.  Stats sometimes can be misleading and we should be prepared to take on what we perceive as an "overpriced" listing provided we have the tools and knowledge to ultimately to get the home sold.  Have a great Sunday.

Posted by Joe Kenny, Better Than Your Average Joe (Realty Executive Midwest) about 9 years ago
My feeling Joe is if you had taken the listing, you may have lost a friend so be glad you only lost a listing. As for the sale of the overpriced home: I prefer better odds or as I stated in a previous post.... I am not a needle in the haystack finder.
Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (eXp Realty) about 9 years ago

Charita, the friendship is strained because of this anyway.  What I...OUCH!!!!!.....Sorry I just sat on a needle

Posted by Joe Kenny, Better Than Your Average Joe (Realty Executive Midwest) about 9 years ago

I hear you Joe.

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (eXp Realty) about 9 years ago

Nothing is more powerful for a real estate professional than the ability to arrive at an accurate price—a skill, for many, honed through years of experience. 

Posted by Inna Ivchenko, Realtor® • Green • GRI • HAFA • PSC Calabasas CA (Barcode Properties) almost 3 years ago