Birmingham Real Estate: You've Got Options: Is Agent Feedback a Worthless or Worthwhile Activity?

Is Agent Feedback a Worthless or Worthwhile Activity?

Agent feedback is an often sought request, but rarely accepted.  It seems that feedback request is an annoyance to more than a few agents.  Which strikes me as a bit odd.  Particularly since here in the south, at least in Birmingham, AL, we do regularly make a point of asking for feedback as a common courtesy (we don't always get it, but would like it just the same). 

Here's my take on agent feedback:

  1. It does extend a courtesy.  I'll admit that I don't do it all of the time, but when possible I try to give feedback.  Mostly I just forget, but if an agent contacts me or sends an email, I am always willing to oblige.
  2. I do understand that some agents are busier than others.  So if you're an agent that has umpteen showings on any given day, it is understandable that you are unlikely to provide feedback and that's okay.
  3. We are each other's competiton, but we also support one another by showing each other's listings.
  4. By providing feedback, is it possible that it can assist in building credibilty and mutual respect.  Both of which makes agents want to work with you and show your listings
  5. As a listing agent, if you honestly felt that you had a good, solid listing and it wasn't selling; wouldn't you AND your seller want to know what you may have overlooked?  It really isn't always price?

I do have to admit that I have been guilty of calling back an agent and asking for feedback.  I must also admit that sometimes I feel a little silly in doing so and the agent on the other end may be a little uncomfortable.  I think I'll curb this practice  of calling for feedback and see how personal email request for feedback works.  In either case I am seeking information I may not get and will consider it a PLUS if I do.

Feedback is not a requirement and even if it were, it would be unenforceable.  Is there anyone that agrees that providing feedback is a worthwhile activity?

This post is a spin off of Realtor Magazine's "It's Common Courtesy, Folks!". 

 

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Comment balloon 20 commentsCharita Cadenhead • January 25 2010 07:27AM

Comments

Hi Charita,

Yes, I agree totally! Feedback is certainly a most worthwhile activity. I always give feedback on listings I've shown and I'm not shy to ask an agent for their feedback on my listings either.

As you say, it is a courtesy but it also provides us with information we may have overlooked.

Steve

Posted by Steve Merson 512 412 1621, CNE, e-PRO (Keller Williams Realty) almost 9 years ago

Having an actual system for feedback can increase your odds of getting quality feedback.  If your system is simple and painless for the showing agent you tend to get a higher number of agents who will provide either their or their clients feedback. 

Posted by Sam Miller, Knox County Ohio Real Estate Specialist (RE/MAX Stars Realty) almost 9 years ago

Steve there is always something that we can miss.  Another set of eyes and opinions can be very helpful.

Sam if you have a system in place that is working or an idea for a simple feedback system that may work, please share it with me.  I am so open to suggestion.

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

Hey Charita,

I like to give and receive feedback. Through showingdesk an email gets sent to the agents but if I don't receive feedback within 24 hours I will call the agents that show my houses. I believe this is importnat to give GOOD feedback like you are way overpriced and you should be at this amount or you should get stage this house and reduce clutter, or remove the smell. I believe if its important for me to receive good feedback so I must return the favor and GIVE good feedback.

Hope you are doing well!

Posted by Gusty Gulas, #1 Team in Birmingham (Brik Realty) almost 9 years ago

Gusty I am doing well and thanks for commenting.  I find it helpful too and my sellers always want feedback.  It can sometimes reinforce what we've already mentioned to the seller.

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

I think that it is worthwhile!! Our business can turn testy if we do not have a decent level of communication with our sellers.... providing them with feedback is one channel that we can use to open that door!!

Posted by Stephen Arnold, CRS, GRI, SFR (HomeSmart Elite Group) almost 9 years ago

Stephen you are right about it getting a little testy.  Feedback can be the reinforecement needed to turn a negative into a positive. Who knows, the feedback that is provide might be what's needed for your buyer to make a decision.

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

I think it is most useful to the listing agent to share and show to the sellers, price too high, how is a mess etc, I do try and usually succeed in getting back to agents that request feedback, I just don't know how really useful it is, I am ALWAYS courteous, that how my mom raised me...

Posted by Gerry Michaels, GettysburgGerry Social Meida (Glasswork Media Arts) almost 9 years ago

Gerry some agents were of the opinion that if they did not present an offer, then that was feedback enough.  I disagree, but everyone's entitled to their opinion.  BTW, kudos to your Mom!

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

I think it is valuable for an agent to pass on to the seller information on what they buyers think.  That is the ultimate test of where the house should be pricewise, staging wise etc. It is great if you don't know where you are in those areas at the beginning of a listing.

Posted by Jane Peters, Los Angeles real estate concierge services (Home Jane Realty) almost 9 years ago

Jane there have absolutely been times that I've just missed something and I always want to know about, so feedback is very helpful (when sincere).

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

I like feedback to pass on to the sellers...so for me it is worthwhile.

Posted by Renee L. Norton almost 9 years ago

Renee I think that those who may be opposed to it may be a bit overwhelmed and don't have an assistant to handle the details.

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

I can see both sides of the coin. It certainly is a curtesy that I like extended to me so I will always call back an agent that asks for it.

Posted by Bill Gassett, Metrowest Massachusetts Real Estate (RE/MAX Executive Realty) almost 9 years ago

Charita,

It is necessary to find out their opinion. 

Ann Hayden in Wildwood, MO

Posted by Ann Hayden, SelectAnn.com (Berkshire Hathaway HomeServices Select Properties-St. Louis Missouri) almost 9 years ago

Bill and Ann I hope the majority rules on this and look at feedback as being a positive thing.  It appears that not everyone gives feedback, but if an agent personally calls to ask for it, then the showing agent often does not mind obliging.  Thank you both for commenting.

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

Charita - As a listing agent, I like to get feedback for my clients, of course.  However, I can totally  understand the point of view of busy buyer agents, who have shown 15 properties in a day and then get bombarded with 15 requests for feedback or a ten item e-mail questionnaire.   I don't try to get feedback on every showing as I think that is an unreasonable demand on buyer agents' time.  However, if I do need feedback I either send an e-mail that they can easily delete or I call the agent on their cell and make it a personal contact. 

Posted by Gail Robinson, CRS, GRI, e-PRO Fairfield County, CT (William Raveis Real Estate) almost 9 years ago

Gail  I agree.  I sometimes use the feedback questionnaire and I understand why people don't respond (because I personally don't like them either.  It can seems cold and impersonal).  But if someone emails me personally asking for feedback, I just can't see how I could ignore that.  My feeling is this, how can you say no to someone who personally ask for your assistance.

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

I think it is very important, I use feedback to educate the seller and or get a price change.

Posted by Charles Stallions, 800-309-3414 - Pensacola, Pace or Gulf Breeze, Fl. (Charles Stallions Real Estate Services ) almost 9 years ago

Hi Charles.  I'd be interested in knowing if any of you have had much success in getting regular feedback and if so, what's your secret. I appreciate your input.  Thanks,

Posted by Charita Cadenhead, Serving Jefferson and Shelby Counties (Alabama) (Keller Williams Realty) almost 9 years ago

Participate